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Crushing Your Competition

Interactive Videos | Free PDF Certificate | Learn From Industry Experts | Tutor Support


Frontier Education

Summary

Price
£12 inc VAT
Study method
Online, On Demand What's this?
Duration
1.4 hours · Self-paced
Qualification
No formal qualification
Certificates
  • Reed courses certificate of completion - Free
Additional info
  • Tutor is available to students

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Overview

This Crushing Your Competition course includes a whole host of practical tips and advice, helping you to develop your Crushing Your Competition skills to perform well in the career or relevant profession you can be.

Packed with videos, PDFs, and exercises, it'll equip you with what it takes to be successful in your career in today’s business landscape, covering a broad range of topics, from defining and segmenting competition to tracking competition

Curriculum

1
section
24
lectures
1h 22m
total
    • 1: 20.1 - What it means to define and segment competition 05:22
    • 2: 20.2 - Indirect Competition 03:36
    • 3: 20.3 - Wallet Share 02:59
    • 4: 20.4 - The Competitive Binder 05:09
    • 5: 20.5 - You must have competition 04:10
    • 6: 20.6 - Too much competition 03:07
    • 7: 20.7 - Nutrition Bar Market Case Study 04:33
    • 8: 20.8 - Worshop - Define and Segment Your Competition 04:29
    • 9: 20.9 - Competitive Matrix Explained 06:18
    • 10: 20.10 - Part 1 - Determining Your Strengths 05:05
    • 11: 20.11 - Scoring Your Strengths 04:58
    • 12: 20.12 - Express the Top 2 in a Range 01:41
    • 13: 20.13 - Part 2 - Select Your Competitors 02:04
    • 14: 20.14 - Part 3- Evaluate and Plot Your Competitors 01:09
    • 15: 20.15 - Workshop -Building Your Competitive Matrix 03:43
    • 16: 20.16 - Unique Competitive Advantage Explained 04:55
    • 17: 20.17 - Unique Competitive Advantage - Company Examples 02:58
    • 18: 20.18 - How to Determine Your Unique Competitive Advantage 00:23
    • 19: 20.19 - Step 1 - Evaluate Your Strengths 01:39
    • 20: 20.20 - Step 2 - Evaluate Your Competitive Landscape 02:34
    • 21: 20.21 - Step 3 - Identify Your Unique Competitive Advantage 04:02
    • 22: 20.22 - Step 4 - Test Your Unique Competitive Advantage 01:59
    • 23: 20.23 - Common Mistakes 01:36
    • 24: 20.24 - Workshop - Unique Competitive Advantrage In Action 02:55

Course media

Description

With expert guidance and a combination of videos, PDFs, and worksheets, this course will enable you to develop your evaluating skills, perform well in your current profession, and unlock your full potential.

This Crushing Your Competition course covers:

  1. Tracking competition: What you need to know
  2. Scoring your strengths: Tailoring your approach to maximize the impact

You’ll also be able to access several exclusive bonus resources to help you along your Crushing Your Competition journey, including:

  • Building own competitive matrix in action
  • Unique competitive advantage workshop
  • Evaluate own competitive landscape

Top Reasons to Study Online at Frontier Education

  • Tailor-made: Course adapted to market needs and interests
  • Flexible programs: study and work at your own pace on easy-to-use web platforms
  • Online education: progressive teaching methods with video or easy-to-understand medium
  • Multicultural: connect with classmates from all corners of the globe

Curriculum for Crushing Your Competition course:

  • PART 1 - DEFINE AND SEGMENT YOUR COMPETITION
  • What it means to define and segment competition
  • DEFINING AND TRACKING YOUR COMPETITION
  • Indirect Competition
  • Wallet Share
  • The Competitive Binder
  • You must have competition
  • Too much competition?
  • Nutrition Bar Market Case Study
  • TAKE DEFINE AND SEGMENT YOUR COMPETITION QUIZ
  • Section 1 Quiz - Define and Segment Your Competition
  • WORKSHOP
  • Define and Segment Your Competition in Action
  • PART 2 - BUILD A COMPELLING COMPETITIVE MATRIX
  • Competitive Matrix Explained
  • DEVELOP YOUR COMPETITIVE MATRIX STEP-BY-STEP
  • Part 1 - Determining Your Strengths
  • Scoring Your Strengths
  • Express the Top 2 in a Range
  • Part 2 - Select Your Competitors
  • Part 3- Evaluate and Plot Your Competitors
  • TAKE THE COMPETITIVE MATRIX QUIZ
  • Build a Compelling Competitive Matrix Quiz
  • BUILD A COMPETITIVE MATRIX WORKSHOP
  • Building Your Competitive Matrix in Action
  • PART 3 - CREATE A UNIQUE COMPETITIVE ADVANTAGE
  • Unique Competitive Advantage Explained
  • UNIQUE COMPETITIVE ADVANTAGE IN-DEPTH
  • Unique Competitive Advantage - Company Examples
  • How to Determine Your Unique Competitive Advantage
  • Step 1 - Evaluate Your Strengths
  • Step 2 - Evaluate Your Competitive Landscape
  • Step 3 - Identify Your Unique Competitive Advantage
  • Step 4 - Test Your Unique Competitive Advantage
  • Common Mistakes
  • TAKE UNIQUE COMPETITIVE ADVANTAGE QUIZ
  • Unique Competitive Advantage Quiz
  • UNIQUE COMPETITIVE ADVANTAGE WORKSHOP
  • Unique Competitive Advantage Workshop
  • GET COURSE MATERIALS
  • Course Materials

Who is this course for?

This Crushing Your Competition is ideal for people looking to progress their career to a top level, for those who want to become successful in their career, as well as looking to further develop their skills and knowledge.

Requirements

No prior knowledge or experience is required to enroll in this course.

Questions and answers

Currently there are no Q&As for this course. Be the first to ask a question.

Certificates

Reed courses certificate of completion

Digital certificate - Included

Will be downloadable when all lectures have been completed

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FAQs

Study method describes the format in which the course will be delivered. At Reed Courses, courses are delivered in a number of ways, including online courses, where the course content can be accessed online remotely, and classroom courses, where courses are delivered in person at a classroom venue.

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An endorsed course is a skills based course which has been checked over and approved by an independent awarding body. Endorsed courses are not regulated so do not result in a qualification - however, the student can usually purchase a certificate showing the awarding body's logo if they wish. Certain awarding bodies - such as Quality Licence Scheme and TQUK - have developed endorsement schemes as a way to help students select the best skills based courses for them.